Question 1

What is XPODM?

Accepted Answer

We are a Social Media Marketing agency that provides small businesses everything they need to utilize social media effectively. We specialize in social strategy, social content, and social advertising.

Question 2

Do you specialize in a specific industry?

Accepted Answer

Although currently most of our clients are in E-commerce, retail, and hospitality industries - we help anyone who needs a creative, data-driven team.

Question 3

Why XPODM?

Accepted Answer

There are thousands of marketing agencies out there. Our key differentiator is that we don't try to specialize in everything, we only focus on one thing  - social media marketing. By doing so, we allow ourselves to be ahead of the game. We are aware of trends and all platform changes more than others

Question 4

Why should I hire someone else to run my social media?

Accepted Answer

Legitimate question! There are a few reasons why you should consider hiring a marketing agency.
1. A good marketing agency will get you ahead of the learning curve much faster and therfor save you money long term.
2. A good marketing agency will increase your efficiency by letting you spend your time on the business.
3. A good marketing agency will provide you resaults and help you meet your business goals.

Question 5

When should I not hire a marketing agency?

Accepted Answer

A marketing agency will modernize your strategy. A marketing agency will free up time to run your business. A marketing agency will help you keep payroll costs down. But, in some cases, larger companies should consider hiring someone in-house instead of an agency. 
 
If your company's marketing needs are significant enough and require multiple employees, you may get the best results from hiring someone to run your marketing efforts in-house. In some cases, we work with the company's in house marketing teams to solve social marketing challenges or run a specific channel for them to free up time for the team

Question 6

How much does it cost to hire XPODM?

Accepted Answer

Cost varies based on your business needs. Some of our clients need us to create content for them as well as run their social media ads, while others only want our agency to manage their strategy and content calendar. Monthly fees starting at $1000+ based on your business needs.

Question 7

What if I'm not sure how XPODM can help?

Accepted Answer

Well, let's find out. We can always find a way to help your business, but at times we may suggest alternative solutions that may work better for the business based on the information you provide us. You can book a free 30 minutes consultation with us to discuss further.

Question 8

If I decide to hire XPODM, what does the process look like?"

Accepted Answer

Considering we already had our first call. the next steps are:
1. Meet and better understand your business
2. Learn about your business and marketing goals
3. Evaluate existing campaigns from creative, structure, and technical aspects
4. Kickoff meeting, align on test plans and workflow
5. Testing, reporting, learning, reviewing

Question 9

How do you pronounce XPODM and what does it stands for?

Accepted Answer

XPODM is pronounced like expodium and stands for exposure digital marketing.

Frequently asked questions